[social sdk] Updates to how to market your integration (discord#7860)

* Updates to how to market your integration

* remove here cta

Author: colinloretz

docs/discord-social-sdk/how-to/market-your-integration.mdx

@@ -28,22 +28,23 @@ Player-facing messaging of Discord Social SDK is different from how we frame it
 some key messages you can pull into your announcement materials.
 
 :::info
-Our guidance focuses on features that encourage Discord account linking, however, you can still use
-this guidance and our brand guidelines for Discord Social SDK features that do not require account linking.
+Our guidance focuses on features that encourage Discord account linking. It's the most important step for you and your players to experience the benefits of the integration. [Learn more about the impact of account linking](https://discord.com/developers/social-sdk). <br /><br /> If your announcements do not focus on Discord Social SDK features that require account linking, you can still generally use this guidance and our brand guidelines.
 :::
 
-### Product Name
-The full product name is "Discord Social SDK". Please use the full name when first mentioning the Discord Social SDK in your announcements. After mentioning it once, you may refer to it as the "SDK".
+### A Note on the Product Name
+Technically, the full product name is "Discord Social SDK". However, we recommend announcing this integration to your players with more casual language and, in most cases, sharing the full product name with players is not needed. Please follow the below guidance that provides messaging we have found resonates well with players. 
+
+If you decide to mention the full "Discord Social SDK" product name, after mentioning it once you may refer to it as the "SDK" for the remainder of your announcements.
 
 ### Key Message to Players
 Link your Discord account and play with friends more easily.
 
 ### Key Benefits to Players
 
-1. Find your friends
-2. Link your Discord account to see who’s playing and easily join them. From the game, invite your friends to join—even if they’re offline.
-3. Stay connected
-4. Keep the conversation going by syncing messages and friends lists to Discord
+* **Find your friends**
+  * Link your Discord account to see who's playing and easily join them. From the game, invite your friends to join—even if they're offline.
+* **Stay connected**
+  * Keep the conversation going by syncing messages and friends lists to Discord
 
 ## Detailed Feature Descriptions
 
@@ -69,7 +70,7 @@ Below are channel recommendations for how to announce the Discord Social SDK int
 
 * **In-Game Messaging or Reward (Best)**
   * Display a pop-up screen, banner, or CTA informing players of the recent update, prompting them to link their Discord account, and possibly reward them.
-* **Announcement Video**
+* * **Announcement Video** (Best)**
   * Show the integration and benefits in action through a video.
 * **Individual Blog Post**
   * Create a blog post to outline the integration in more detail.